Pricing

The lowest price at every size.

Every plan gets every feature. The price is the only thing that changes.

a month$49 a month

A salon with a team. Unlimited staff, one location.

Start your free trial14 days. No card.
loci front desk on a phone: the next guest and the day's takings

The front desk on a phone. A real screen from our demo salon.

What a salon with five stylists pays each month.

One location, five people on the book, month to month. The same salon on five systems.

lociTeam$49
GlossGeniusGold, up to 9 staff$56
Vagaro$30 + $10 a calendar$70
BoulevardEssentials$143
Mangomint$120 + $10 a person$170

List prices from each company’s own pricing page, read October 9, 2026. Card processing is extra on every one of them, this one included.

Three sizes. One app.

Solo

$19 a month

One stylist, one chair, every feature.

  • 1 location, 1 calendar
  • Unlimited clients
  • Online booking and your own booking page
  • Payments, deposits and card on file
  • Text and email reminders
  • Forms, memberships, gift cards, loyalty
  • Marketing and the client portal
  • Reports
Start with Solo

Team

$49 a month

One salon, the whole team.

  • 1 location, unlimited staff
  • Everything in Solo
  • Team calendar, roles and permissions
  • Staff scheduling and time off
  • Inventory and payroll
  • Booth renters
  • 1,000 marketing texts a month
Start with Team

Brand

$99 a location, a month

Two locations to fifty, one system.

  • Priced per location, unlimited staff
  • Everything in Team
  • One service menu with local prices
  • Cross-location clients and reports
  • Bulk changes across locations
  • Brand roles and permissions
  • 2,500 marketing texts a month per location
Start with Brand

Ten or more locations? Talk to us about a franchise agreement.

Card processing

We add nothing to Stripe’s rate.

We make our money on the subscription. No marketplace commission on new clients, now or later.

Online and card on file
2.9% + 30¢
Card reader at the desk
2.7% + 5¢
New clients from your booking page
$0

Questions owners ask first.

Is there really no credit card required for the trial?

None. Start your 14-day trial and only add a card if you decide to stay.

Why is loci cheaper than GlossGenius, Vagaro and the rest?

Because the subscription is the only thing we charge for. No add-ons, no marketplace commission on new clients, no contract, and we pass Stripe's processing rate through without a markup. The product has to be good enough that you stay; the price is not what keeps you.

What does "per location" mean on Brand?

$99 a month for each active location. Two locations are $198, five are $495. Archive a location and the next invoice drops; add one and it is prorated. Ten or more, talk to us.

What’s included vs what costs extra?

Everything is included on every plan: booking, payments, forms, memberships, gift cards, loyalty, marketing, the client portal, reports. Solo hides the team tools one person has no use for. Marketing texts above the monthly allowance (250 on Solo, 1,000 on Team, 2,500 per location on Brand) cost about a cent a message, which is Twilio’s price.

How does payment processing work?

Stripe processes every payment at its own rate: 2.9% + 30¢ online and 2.7% + 5¢ on the card reader. loci adds nothing on top. We make our money on the subscription, not on your sales.

Can I switch plans?

Any time, from Settings. The change applies right away and the next invoice is prorated.

Is there an annual price?

Yes. Pay for the year and get two months free: $190 for Solo, $490 for Team, $990 per location for Brand.

Can I import my clients from GlossGenius, Vagaro, Square, Fresha or Booksy?

Yes. Export your clients from any of them and the importer recognizes the file. Every plan includes it.

Open the book on loci today.

Bring your menu and your clients. Setup ends with your first booking on the calendar.

Start your free trialSee the app