The beautiful way to run your beauty business.
Booking, payments, clients, and scheduling — finally in software that’s as polished as your work.
Running your business from Instagram DMs and a paper calendar.
You deserve real scheduling, real booking, and a real business page — without the learning curve.
Getting nickel-and-dimed for every feature your team needs.
Text reminders? $20/month. Forms? $10/month. QuickBooks? $30/month. It adds up.
Managing 3 locations from 3 different dashboards.
Nothing connects your reporting, your staff, or your brand. You’re running three separate businesses.
Loci replaces all of it — for every beauty business, from one chair to fifty locations.
One platform. Every beauty business.
Smart Calendar
Your whole day at a glance. Drag to reschedule. Tap to create. Clients see real-time availability.
Zero-Friction Booking
Clients book in 30 seconds. No app download. No account required. Just a beautiful link you share.
Simple Payments
Tap, swipe, or send an invoice. Tips, split payments, and transparent processing with no hidden fees.
Team Scheduling
Set hours, manage time off, assign services per stylist. Your team sees their schedule, you see everything.
Smart Notifications
Automated confirmations, reminders, and follow-ups. Reduce no-shows without lifting a finger.
Business Intelligence
Revenue by stylist, retention rates, busiest hours. Know your numbers without a spreadsheet.
Multi-Location
One dashboard for every location. Cross-location reporting, brand-consistent booking pages, centralized control.
AI-Powered Intake
New clients fill a smart intake form before their first visit. AI generates a consultation summary for the stylist.
Service Versioning
Change your prices without breaking past bookings. Something no other platform can do.
I spent 8 years fighting my own software. I’d switch between three apps just to get through a day. So I built the one I wish existed.
Trinity
Founder & Stylist, Blonde Voyage Salon
Temecula & San Diego
AI that prepares your stylists
Before a new client sits in the chair, Loci’s AI analyzes their intake form and generates a consultation summary — hair history, recommended treatments, estimated time. Your stylist walks in prepared.
How Loci compares
We built what others couldn’t — a franchise-grade platform with design quality that rivals luxury brands.
| Feature | Loci | Vagaro | GlossGenius | Fresha | Boulevard | Booksy | Square |
|---|---|---|---|---|---|---|---|
| Multi-Location Dashboard | ~ | ~ | ~ | ||||
| Service Versioning | |||||||
| AI Intake Agent | ~ | ~ | ~ | ||||
| Custom Booking Pages | $ | ~ | ~ | ||||
| All-Inclusive Pricing | |||||||
| No Marketplace Fees | |||||||
| Franchise Controls | ~ | ~ | |||||
| Beautiful Design | ~ | ~ | |||||
| Zero-Friction Booking | ~ | ||||||
| Staff Scheduling & Time Off | ~ | ~ | ~ |
Loci
Vagaro
GlossGenius
Fresha
Boulevard
Booksy
Square
Accurate as of February 2026
Everything included. Always.
No add-ons. No marketplace fees. No surprises. 14-day free trial on every plan.
For independent professionals
Start your free trialFor growing teams
Start your free trialFor franchise & multi-site
Start your free trialFranchise volume discounts available — $129/mo per location for 5+, $99/mo for 10+
Your clients deserve a better booking experience.
14-day free trial. No credit card. Set up in 10 minutes.
Start your free trial